- To plan and execute various SEO strategies according to the trends and to make the company site on the top of the SERP for various intent keywords.
- Develop optimization strategies that increase the company’s search engine results rankings.
- Conduct Keyword research to guide the content team.
- Identify Content gap analysis and keyword gap analysis to achieve marketing goals.
- Coming up with new ideas, leading brainstorms, and staying organized.
- Set measurable goals that demonstrate improvement in marketing efforts.
- 5+ years’ experience in SEO.
- Optimize website content and landing pages.
- Develop and implement link building strategy to build a strong backlink profile to the website.
- A curious mind that drives you to understand Google’s algorithms and predict what changes might be coming Technical Skill.
- In-depth knowledge in website analytics tools (e.g., Google Analytics, Google Tag Manager, Google Trends, Google Search Console).
- Experience with A/B and multivariate experiments.
- Good oral and written communication.
SEO, B2B, IT services, website analytics tools, Google’s algorithms.