Trends and patterns discovery using Power BI boost sales performance
About the client
The client is the world's largest music content company with market-leading positions in recorded music, music publishing, and merchandising. With its global presence, they are the most significant "BIG 4" recording company with a leading market share and numerous subsidiaries.
Client requirement
- The client needed a reliable data management system to accurately forecast their sales as it took considerable effort to curate, model, and interpret data from various raw and cluttered data sources.
- They sought professional expertise to extract useful information from these datasets, transform it into meaningful insights, and load it onto a database that would improve future sales performance and develop business consistency.